Consumer marketing Samenvattingen, Notities en Examens

This document contains a summary of the Marketing and Consumer well-being course. It s summarizes all the needed articles and all the lectures. I have attended all of the lectures and summarized the articles by myself!

Lecture summary and notes of the course Consumer Marketing from Msc Marketing 2021-2022 (VU). This document contains an in-depth summary of the lectures with elaboration on all the articles and graphs. The findings of the articles are explained and the wise frameworks for each article are included.

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